Mobile Platform Analytics


Posted by Lawrence Sinclair on 27 Jul 2009 at 11:36

Recently, we've been doing a lot of analytics work for clients with social networks and games on mobile platforms ranging from basic phones using SMS to iPhones. The focus in these cases involves discovering the drivers behind customer behavior and developing viable business models against a rapidly changing competitive landscape. Our onsite PhD analytics guru, Tim, has been really key in making this part of our business work, supported by the rest of the offsite team at East Agile. Tim carries some pretty powerful tools in his belt, which includes Hadoop on EC2, SAS, and some special joint-entropy optimization tools. becomes client


Posted by Lawrence Sinclair on 27 Jul 2009 at 11:24

After several weeks of initial development by Pivotal Labs in San Francisco, East Agile has provided some additional support and helped Laura Fitton's oneforty application during the transition to its own development team.

Lost Ben to Google


Posted by Lawrence Sinclair on 07 Jun 2009 at 13:27

Ben, one of our developers, has just left East Agile. He was poached by Google and will start work in their New York City office in a few weeks. That's a real loss for us.On the other hand, I'm rather pleased to see that the likes of Google think so well of our people.

Software Development using Economic Optimization


Posted by Lawrence Sinclair on 29 Apr 2009 at 23:43

Project Management tools can collect information about time required to produce specific product sub-components (features, user stories). Some agile software development tools, like Pivotal Tracker collect information about actual outcomes based on detailed descriptions of requirement. The tools also collect information about who was involved in developing those results.

Given information like this, it is quite possible to solve some interesting problems for larger organizations. For example, given a set of developers, in an environment with budget constraints, one can find the optimal price (cost) for development output units (velocity) given developer wages and marginal productivity. One can also look at this from a hedonic perspective where you look at the optimal allocation of...

Application in our Mojo Simulator


Posted by Lawrence Sinclair on 04 Apr 2009 at 18:19

The following links to a live example of code running in our Palm Pre Mojo Simulator. It is an extension of the simple RSS application in the O'Reily webOS book.

Please note that the simulator is only fully functional in Apple Safari version 4 beta since this is the only browser that supports the HTML5 which is used in Palm Pre applications.

Palm Pre Mojo Simulator


Posted by Lawrence Sinclair on 02 Apr 2009 at 21:45

As part of our Pre development preparations, we've created a simulator of the Palm Pre Mojo framework. It allows working Mojo/javascript code to be written and executed just as it would on an actual Palm Pre.

    * Provides exactly the same API as the real Mojo framework so that the application-level code will work correctly on Palm WebOS
    * Based on the API specification written in the Palm WebOS book
    * Can support
          o application with multiple stages
          o background process
          o notification system
          o widgets

Smartphone apps: Fast or Forget It?


Posted by Lawrence Sinclair on 10 Mar 2009 at 11:40

The iPhone app business has already become quite saturated. The maker of the Dapple app (by all accounts creative and well implemented) reveals how disappointing his sales have been: a little more than $500 in a month. The experience looks a lot like that of Facebook developers. This confirms the need to get to market fast and early, or perhaps not at all in secondary application markets. This is likely remain true with upcoming platforms such as the Palm Pre.

Twitter again first to report a major news event


Posted by Lawrence Sinclair on 25 Feb 2009 at 17:20

This is an example of how our client, Twitter, is changing the way news is reported around the world. Read about it on CNN.

Twitter becomes client


Posted by Lawrence Sinclair on 04 Feb 2009 at 06:16

Twitter became a client of ours this month.

Naturally, I am extremely proud of this association. I believe our quality and transparency oriented agile development process, and our reasonable rates were important factors in their choice. I think it also helps that we are quite compatible with the methodologies of Pivotal Labs, which has also worked very successfully with Twitter.

Pivotal Tracker as a Personal Management Tool


Posted by Lawrence Sinclair on 18 Jan 2009 at 08:51

Pivotal Tracker is an agile software development project management tool. But it actually lends itself quite well to the task of being a personal time and task management tool, especially with those along the GTD ("Getting Things Done") style. Michael Buffington, of Grockit, writes about how he does just this and includes a brief video tour (although he does seem to misunderstand one or two minor things about how the product works). I found his suggested use quite inspiring. Perhaps Tracker could be used to manage quite a broad range of non-programming endeavours.